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SamTrans > General Information > Adcard Policy and Form

Interior Transit Display (Adcards) for Non-Profit Public Service Organizations and Commercial Trade-Outs

Download form (.doc) HERE

The San Mateo County Transit District places adcards on SamTrans buses and Caltrain train cars for the purpose of promoting non-profit organizations and co-sponsorships with outside agencies and firms. The following policy has been established to inform and assist you with the process.

Participation is limited to non-profit organizations as determined by the Federal Internal Revenue Code and parties involved in promotion with SamTrans or Caltrain.

  • Cards will be posted for a minimum of 30 days and a maximum of 90 days. There is a $50 posting fee per transit agency required before posting.
  • The following are not permitted: advertising promoting political candidates or issues; cards with detachments or “tear-aways”.
  • All adcard copy and design must be approved prior to printing by the Transit District’s Supervisor of Sales and Promotions.
  • Unless otherwise determined, all printing costs are the responsibility of the outside agency or firm.
  • The Transit District reserves the right to alter this policy as required.

The following specifications cannot be altered without the written approval of the Supervisor of Sales and Promotions:

  • Size: 11” high x 28” wide
  • Paper Stock: 24 point cover-board
  • Quantity: SamTrans, 350 / Caltrain, 125

To reserve space for your organization on the bus or train, or to learn more about co-promotions with SamTrans and Caltrain, call 650-508-6244.

San Mateo County Transit District
1250 San Carlos Ave.
San Carlos, CA 4070-1306

Download form (.doc) HERE



06.30.2009 - rph



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